Digital Targeting

What is Outsourced Marketing, and Should You Be Using It? Outsourced marketing involves hiring an external agency (like us!) to manage your marketing strategies. Typically, this is a firm that is employed on a contract basis and is not directly affiliated with your business. There are several reasons why a company might choose to outsource its marketing as opposed to having someone on staff or “in house.”  Pros of Outsourced Marketing A Cost-Effective Way to Build Your Marketing Foundation Outsourcing your marketing to an...

4 Digital marketing strategies to consider post-covid The COVID-19 pandemic has impacted virtually every industry on the planet, and digital marketing is no exception. Businesses have had to shift to a predominantly online presence, depending on platforms like Zoom and Google Teams to conduct operations. This heavy reliance on technology means a digital strategy is more important than ever. In a post-pandemic world, a few key steps can help you stay competitive. Go Completely Online If you haven’t already done so, move most...

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